We love seeing how families bring Kumfy Kids into their everyday lives, quiet mornings, garden afternoons, the first day of school. If you create thoughtful content with your little ones and your values overlap with ours, we'd love to hear from you.

Who we partner with

What matters more than follower count is your story, the quality of your imagery, and whether your audience feels like our audience.

• Parents, photographers, stylists who shoot at home or in natural light
• Storytellers who write with warmth and honesty about family life
• Independent boutique owners stocking aligned brands

What we can offer

• Gifted product from each new drop, chosen to fit your child's age and your aesthetic
• Feature opportunities on our Instagram and customer email, re-shared imagery, behind-the-scenes interviews, lookbook inclusions
• First-look access to upcoming collections and seasonal previews
• A real relationship with the team, we reply personally and take feedback seriously

How it works

1. Apply below. Share a couple of links and a few sentences about your work. Takes five minutes.
2. We'll reply within 7 business days. If it's a fit, we'll send a welcome note with next steps.
3. Choose your pieces. From the current season or upcoming drop, your call.
4. Create & share. Tag @kumfykids so we can find and reshare your work.

Apply now

Drop us a note with the following, short is fine, we read everything:

• Your name and where you're based
• Your Instagram, TikTok, blog or portfolio handle(s)
• The age(s) of the little one(s) you create with
• What draws you to Kumfy Kids, anything you'd love to wear or feature

Email support@kumfykids.com with the subject line Creator application, or use the form on our contact page.

What we ask in return

• Original content (photos or video shot by you)
• Honest tone, please don't post anything you wouldn't tell a friend
• Visible tagging of @kumfykids
• No competitor brand tags in the same post

Common questions

Do you only work with parents?
No, we partner with photographers, stylists, and editorial creators who shoot kids or family content, even if they don't have their own children.

What about wholesale or stocking the brand?
That's a separate program, please head to our wholesale page.

How often do you accept new creators?
We review applications monthly. We're a small team, so we work with a curated list at a time, but we welcome applications year-round.

Follow along

While we review your application, come say hi on Instagram, @kumfykids. We share new arrivals, behind-the-scenes, and customer photos there first.